Music Festivals: Our Band

     

     After looking at lots of different music festivals, as a group, we came to the decision that 'Latitude festival' would best suit our band, Kankouran. The type of music at latitude is indie/folk/rock/acoustic which we thought does fit our band very nicely and they're music would fit with the atmosphere and genres that also play there. 

    Latitude festival isn't just about the music, it is about the whole experience, with live acts, comedy, dance, art and literature. This means that it attracts 'arty' type people who are interested in more than just jumping around the music, but appreciate it as an art form also. Which is different to a pop festival, which is more about the experience of partying hard and drinking a lot. 

   Latitude is also family friendly and is marketed towards all different age groups. The 'indie' scene is quite calm and about acoustic music and having a calming, good time. With the drug of choice at a festival like this being cannabis or something you smoke and the drink being cider, beer or lager. 

   At a pop festival the drug would perhaps be something heavier like ecstasy, speed or cocaine, something stimulating and the drink of choice would be spirits like Vodka or Malibu. Drink and drugs are part of festivals and vary between different festivals.

    The look of the poster reflects the audience demographic and the way in which the festival targets itself. The stylistic nature of the poster, with the vintage frame and detailing attracts the viewer - the type of person interested in vintage fashion, style and appearance. The green colour motif also reflects the festival as it connotes nature, which shows the audience it is a calm and natural place to be. The text and image of the coloured sheep show the 'arty' nature of the festival and show it to be a festival in which people who are interested in art and differently styled things would be attracted to this festival.