Tuesday, 26 February 2013

QUESTION 4 (DRAFT)

How did you use media technologies in the construction and research, planning and evaluation stages?
  • Tying to find the bands and artists was done through Facebook, Twitter and YouTube, becoming more of a tool for artists to distribute their work to thousands of people.
  • Using the blogs was a main aspect of how I was able to communicate ideas to tutors for feedback and the accessibility of the blogs from any location means that work is not lost or only in one location.
Construction:
  • Digital Cameras allowed us to film the footage succesfully and also take still images to use for the print production digipak. The raw footage was then compiled onto a laptop, which could then be edited. The use of the digital technology meant that we could review the footage and images on location to see if we needed to reshoot anything rather than having to wait until we got it back to a computer.
  • The editing software we used was Final Cut Pro, an industry standard editing software on a Macbook, which enabled us to use advanced editing techniques to get the best out of our footage. We created the high saturation images within the video by manipulating the footage with exposure and saturation, but also used a filter on the de-saturated shots to create the contrast between the two shots; creating flashback or a change of time.
  • The use of Photoshop and other photographic techniques enabled me to create the images within the digipak. Photographic techniques such as long shutter speeds enabled me to create the flowing river, adding to the dream-like mise-en-scene and motif within the digipak and video. Photoshop enabled me to create the contrast within the digipak of the bright shots on Panels 2 & 5 of the characters on a beach, against the high contrast, low saturation shots of them alone. The motif of purple trees was created by changing the hue of the greens within the images to a purple colour and correcting it with layer masks (TAKE PRINT SCREENS OF PHOTOSHOP WORK)
  • New technologies offer a platform for amateurs and professionals to showcase their work together. Where a large company will show a trailor or music video, such as the VEVO franchise, on YouTube, a smaller, aspiring director or music producer will also showcase their work on YouTube to gain an audience. Aswell as social media, enabling people's creative outlet to be showcased online to thousands of people.
Research:
  • The band's websites such as 'kankouran.bandcamp.com', and YouTube channels enabled us to find bands and get in contact with them. It helped us to find something that interested us so that we could promote it to the best of our ability.
  • Similar texts, such as literature and film around the area of Lyme Regis and research of other music videos in the similar genre enabled us to create our own.
Planning:
  • Stills camera to get shots of location and actors prior to shooting the video.
  • DVD of French Lieutenants Woman to gain a further knowledge of the area and prior films/literature.


















1 comment:

  1. Alex avoid listing technologies used. Provide visual examples to illustrate your points. For example use of saturation, where is an example of how you used this?

    Go on blogspot home page and Blog Archives:

    Jack Sim's evaluation: (2010-2012)

    http://jacksimsmedia13.blogspot.co.uk/

    Aaron Artilla (2009-2011)
    http://aaronattila2.blogspot.co.uk/

    Maddie Lamacchia (2010-20112)
    http://maddiea2.blogspot.co.uk/search/label/G324%20Evaluation

    At present as your Qu 4 stands, low level 2!!!

    ReplyDelete